VaBe. was born from the fusion between a friendship and an Italian expression. After a stay in Turin, Arthur constantly used these two words to express his desire to move forward. It only took a few beers for the two friends to decide to embark on the VaBe adventure. by offering their famous first cap prototypes to their closest friends.

This is how the VaBe. brand was born ! 

April 10, 2024, VaBe. presented its very first collector's product for the ELITE. Every person who has heard Arthur or Mathilde pronounce the magic formula “VaBe.” got the opportunity to purchase the brand's very first product.

With the Elite Cap Collection, a donation of €100 was collected for the association "Village d'Enfants".